If you live in Franklin or visit frequently (or even read this blog), you know the downtown construction is underway! In order to encourage the Franklin community to keep supporting local businesses despite the inconvenience caused by the roadwork, the Franklin Downtown Partnership has issued the following press release:
“Partnership Encourages Residents to Shop Local During Construction
The Franklin Downtown Partnership wants to remind everyone to shop locally during the downtown Franklin roadway and streetscape improvement project.
The Partnership is working with the Town of Franklin to communicate construction updates in an effort to help residents get around downtown more easily. The FDP is also collaborating with local groups like the Small Shop Co-Op, the #ShopFranklin – Supporting Small Business Facebook group, and WMRC First Class Radio to help encourage residents to shop locally.
“If you have a favorite business or restaurant, please make that extra effort to visit them frequently. Traffic issues, like the harsh winter, can affect a business’s bottom line. It’s important that we all be patient with the process and help these businesses thrive,” says Partnership President Nicole Fortier.
The $7.25 million, state-funded improvement project began in mid April. When finished, residents will see two-way traffic, improvements designed to slow traffic and increase pedestrian safety, and aesthetic improvements like plantings, greenspace and new lighting.
The FDP will help communicate the Town of Franklin’s construction updates about parking, alternate routes and road closures on its website, franklindowntownpartnership.org, and on its Twitter feed and Facebook page.
“The Partnership is also collaborating with local groups to help encourage people to shop locally. There are several great promotions and ‘shop local’ efforts happening in Franklin this spring, and we will help get the word out about them. Businesses are working very hard to earn and keep your business,” says Lisa Piana, the Downtown Partnership’s executive director.
One example of that collaboration is the Small Shop Co-Op, created by The Cake Bar co-owners Tracie Turinese and Angie McMillan. The co-op has launched the Lady Bug Trek scavenger hunt. Using a smartphone app, shoppers will visit participating local businesses and compete to win prizes.
“We are all working toward making this construction process go as smoothly as possible for our businesses and residents. The Streetscape project is a key component to the revitalization of downtown Franklin, which the Downtown Partnership has been working toward since 2001. Ultimately a strong downtown is good for the whole community,” adds Piana.
The Franklin Downtown Partnership is a nonprofit, 501c3 organization made up of business owners, community leaders and residents working together to stimulate economic development downtown and create a positive impact throughout the area. The FDP runs the annual Strawberry Stroll, Harvest Festival and Holiday Stroll, and is involved in economic development, beautification, streetscape and greenspace design, and networking initiatives.